In my last post I introduced the idea of the four skills needed in an online publishing business:
Technical
Editorial
Marketing
Sales
The scariest of these is often the first hurdle to overcome once the idea for a new site pops into your head, and the burning desire to become the next Rupert Murdoch overcomes you.
This post delves a little [...]
I'm Stephen Pratley, a marketing consultant, agency owner and part-time affiliate marketer.This blog is about my activities and opinions in the online marketing world
