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Choosing an email system

Posted by Stephen Pratley in Wednesday, January 10th 2007   
Topics: Email Marketing, Reviews, Software & Tools, What I learned today    
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After 7 years selling and using enterprise quality email systems I’ve recently found myself in the position of having to choose one for myself so I thought I’d share my pain with my readers.
I’ve been using a package called SendStudio from Interspire for about 3 years now, mainly on a freebies site called OfferPages.co.uk.
Generally it [...]

Buying domain names

Posted by Stephen Pratley in Tuesday, December 19th 2006   
Topics: Affiliate Marketing, SEO    
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Over the last few weeks I’ve been picking up a few domain names. Some to buy for my own projects, and a couple that I just chanced upon that I’m hoping to resell next year.
For a project of my own I’ve just completed the purchase of casinos365.co.uk which I’m building a casinos review/strategy site around [...]

I’ve spent so much this Christmas…

Posted by Stephen Pratley in Wednesday, December 13th 2006   
Topics: Off Topic    
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Even my ipoints account is overdrawn!

Never mind, it’ll be back in the back when my ipoints credit card pays out its points.
In case you’re off to try to rack up some ipoints debts of your own, it takes a bit of ipoints knowledge and some friends on the inside to manage this one.
Sorry.

Google alerts from bedroom bloggers

Posted by Stephen Pratley in Wednesday, November 22nd 2006   
Topics: SEO    
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For a while now I’ve been using Google alerts to keep tabs on the PR generated about clients and competitors. Whilst there were a few flaky results, in general it’s been pretty good as a web-clipping service, especially considernig its price. It’s free.
Recently Google expanded the reach of the service to cover any mention of [...]

Micro payments for articles - A Viable Proposition?

Posted by Stephen Pratley in Friday, November 17th 2006   
Topics: Ecommerce, Website design, What I learned today    
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I was extremely sceptical a few weeks back when told about an articles site selling articles on an individual basis.
I think that opinion has just been overturned.
Whilst browsing the istockphoto site for some images for a new client site I came across a free article, “What’s the right typeface for text?“. Duly impressed with the [...]

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Stephen Pratley I'm Stephen Pratley, a marketing consultant, agency owner and part-time affiliate marketer.This blog is about my activities and opinions in the online marketing world

If you're an online retailer or publisher and would like to know more about how I can help you grow your business online, get in touch with me at Shine Marketing, my online marketing agency.

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