Ecommerce's archives

Why Facebook will change the world … for our grandchildren

Posted by Stephen Pratley in Friday, August 10th 2007   
Topics: Ecommerce, Online advertising, Web 2.0    
No Comment

While the press watches Facebook manoeuvre itself for a flotation, Murdoch splashes out billions on sites already in decline and bitter hacks wet their nibs in readiness for Bubble 2.0 headlines, I’d like to take everyone back a few years to 1999 when e-commerce fever gripped the world.
When the first online boom & bust came [...]

Affiliate Marketing or Merchant Marketing?

Posted by Stephen Pratley in Thursday, July 19th 2007   
Topics: Affiliate Marketing, Ecommerce    
3 Comments

At last week’s Affiliate Summit in Miami, David Hall - Communications Director of Affiliate Window - stood up in front of a room full of top performing affiliates and admitted that the UK affiliate market was “merchant centric” in comparison to the US, and that he’d be taking a lot back from the US experience.
Well [...]

Micro payments for articles - A Viable Proposition?

Posted by Stephen Pratley in Friday, November 17th 2006   
Topics: Ecommerce, Website design, What I learned today    
No Comment

I was extremely sceptical a few weeks back when told about an articles site selling articles on an individual basis.
I think that opinion has just been overturned.
Whilst browsing the istockphoto site for some images for a new client site I came across a free article, “What’s the right typeface for text?“. Duly impressed with the [...]

Newer Entries »