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Using Article Marketing to promote your site

Posted by Stephen Pratley on Tuesday, November 7th 2006   

Article Marketing is becoming hot activity for promoting your site. Led as always by the affiliate community, this tactic can help you to:

Get articles about your site published on many other sites
Get inbound links from pages related to your site subject - helping your search rankings
Provide content for your own site if you are not [...]

Topics: SEO, What I learned today    
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The art of developing advocates

Posted by Stephen Pratley on Thursday, November 2nd 2006   

Last night I heard a great talk at an ecademy networking event. It was by Richard White a sales trainer who has developed some great techniques for people who really don’t like selling. He talked about five rules for getting more people to refer you, even if they haven’t done business with you before. After [...]

Topics: What I learned today    
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Victorian Domain Squatting

Posted by Stephen Pratley on Saturday, October 28th 2006   

I’ve just finished reading “the Victorian Internet“, a historyof the telegraph that makes quite interesting reading to anone involved in the early days of online.
My favourite bit was the description of telegraph ‘nicknames’, shortened names you could buy t o reresent your physical address that would cost less (telegrams are charged by the word) and [...]

Topics: Off Topic, What I learned today    
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Business Blogging Rules!

Posted by Stephen Pratley on Tuesday, October 24th 2006   

…for SEO, putting a character behind your corporate message, and demonstrating your knowledge over and above your competititors.
With an increasing number of corporate and business blogs appearing, I thought I’d pick out a few emerging trends that the successful ones have shown, and a few blogging rules you should be aware of to avoid becoming [...]

Topics: What I learned today    
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8 tricks that can get you banned from Google

Posted by Stephen Pratley on Monday, October 23rd 2006   

Being removed from Google is your worst online marketing nightmare.
“ignorance is not an excuse” since Google have publicly stated their guidelines for website SEO tactics. The article summarises the 8 Specific Quality Guidelines set by Google, however the message is clear. Google knows it will only remain the dominant search engine as long as [...]

Topics: SEO    
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Stephen Pratley I'm Stephen Pratley, a marketing consultant, agency owner and part-time affiliate marketer.This blog is about my activities and opinions in the online marketing world

If you're an online retailer or publisher and would like to know more about how I can help you grow your business online, get in touch with me at Shine Marketing, my online marketing agency.

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